A Brief History of Sneakers Inspired by Food and Beer

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Earlier this week, we gave you a look at the new Tastefully Ted ad campaign from Ted Baker, featuring a variety of shoes styled around delicious feasts—boat shoes were transformed into fish and chips, and dress shoes played the roll of a juicy steak on a cutting board.

But this isn’t the first time that food and footwear have overlapped. In the sneaker game, the past decade has been packed with kicks inspired by everything from lobsters to Newcastle Brown—some more successful than others, but all manna for sneakerheads who love to eat and drink.

Here, we present the most memorable collaborations and designs of recent years, along with some brief but indispensable commentary from Complex sneakers editor Russ Bengtson (@russbengtson).

Remember: Wear your damn kicks (but don’t eat them).

Cheeseburgers and Fries

Heineken

The Meatball Shop

Newcastle Pale Ale

Lobsters

Pabst Blue Ribbon

Chocolate Cherry Pastries

Popeye

Shake Shack

Strange Brew

Picnics

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